Singapore Airlines (SIA) Holidays relaunched its operations officially yesterday, announcing new holiday packages and a partnership with well-known tour operator Wendy Wu Tours at the InterContinental Hotel last night.
SIA Holidays also released an impressive brochure – ‘Asia’ of new package tours, small breaks and leisure trips including to China’s pristine province of Yunnan with its famous minority peoples and the Jiang River.
The brochure is likely to appeal to people from all backgrounds- whether young people looking for an adventure escape or couples looking for a romantic getaway.
The atmosphere of the night was celebratory, with the synergy between Singapore Airlines international network and Wendy Wu Tours local destination knowledge obvious.
Singapore Airlines senior manager marketing and alliances, Dale Woodhouse said that packages would exploit all of the value SA Holidays and Wendy Wu Tours brought to the partnership.
“The programme also makes the most of our Singapore hub, whether for customers in transit, stopping over or enjoying all that the city has to offer as a destination in its own right,” Mr Woodhouse said.
Guests were also treated to a local Singaporean cocktail on the night – the Singapore Sling.