The Pacific Asia Travel Association (PATA) announced the signing of a Memorandum of Understanding (MoU) with the Travel Association “World Without Borders” of the Russian Federation.
The agreement strengthens the links initiated by PATA’s visit to Moscow and St. Petersburg in March 2014 and is aimed to promote and develop cooperation in the field of tourism and travel research.
By cooperating to improve the tourism industry, PATA hopes to build sustainable flows of tourists between the Russian Federation and the PATA regions.
The MoU was signed by PATA chief executive officer Martin J Craigs and World Without Borders chief executive officer Oxana McChristian at the JATA Tourism EXPO Japan on Friday, 26 September, 2014.
Martin J Craigs has said that the agreement is appropriate to establish a strong relationship between the Russian Federation and Asia.
“It is highly appropriate at this troubled time in many parts of the world for PATA to establish bridges for people of goodwill from all countries to access each other, empathise with each other and reject demonisation of each other,” Mr. Craigs said.
The agreement commits the two organisations to share knowledge through research and publications, to reciprocate in event participation, to support mutual agreed advocacy positions, and to enhance two-way marketing.
It is highlighted in PATA’s five-year visitor forecasts that arrivals from the Russian Federation into Asia Pacific are expected to grow from 7.4 million in 2014 to 15 million by 2018.