Malaysia Airlines and Amadeus sign long-term global content agreement

New contract gives global travel agency network access to same fares and content of Malaysia Airlines as all other distribution channels

Amadeus, a leading transaction processor and provider of advanced technology solutions for the global travel and tourism industry, has signed a new content agreement with Malaysia Airlines, the national flag carrier of Malaysia, which allows all worldwide Amadeus travel agents access to the carrier’s fares, inventory and schedules.

The new contract also contemplates the deployment of Amadeus’ sophisticated Distribution functionality to facilitate Malaysia Airlines’ yield management processes throughout the Amadeus network. It additionally ensures that content from Malaysia Airlines is available in the Amadeus system.

This arrangement takes effect for a period of five years.

Duncan Bureau, Senior Vice President, Global Sales, Malaysia Airlines said, “We are extremely proud to partner Amadeus, the world’s leading travel technology company, which provides us with true global distribution and makes our seat inventory available to an extensive network of travel consultants worldwide.”

David Brett, President of Amadeus Asia Pacific added that more airlines in the region are opting for Amadeus to ensure they reach as many customer touchpoints as possible.

“This announcement with Malaysia Airlines reinforces Amadeus’ position as the leading provider of travel distribution solutions for airlines in the Asia Pacific region, and highlights our commitment to delivering accurate and up-to-date content into the hands of our travel agency customers,” said Brett.

Malaysia Airlines flies around 37,000 passengers daily to some 80 destinations worldwide. The airline holds a lengthy record of service and best practices excellence, having received more than 100 awards in the last 10 years.

Source = Amadeus
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